As you know here at Arrow Light Haulage we rate our webmistress very highly, we treasure her and she is a valued member of our team. She now has such a deep understanding our our business, it’s goals and achievements that if anything happened to us, she could just slip into the driving seat and take over the business.
Last year we commissioned her to redo and brand the site, she worked on the blog first and that was featured in Roadtransport.com a great accolade to her skills and she only knew a fraction about us back then. We were also featured in another magazine and Babs worked on the advertisement that went with our story and revamped, modernised our logo and sorted our branding out so it was consistent.
Since November 2008 she has had at least one website revision a week from my wife who changes her mind like the wind changes direction. The only constant was that Babs did the website. Sarah can be like a hurricane at times, blows right through your life and you are left with your house in tatters and the relief, exhilaration you survived the Hurricane without serious injury. My wife is very enthusiastic, supportive, dynamic and Babs has calmly and patiently put up with Sarah and gently steered her straight and the same day courier website is just brilliant.
With the increased trend for branding that isn’t in your face, the new look site is clean, refreshing and uncluttered. Simple to navigate and shows our visitors who we are, they can see from our video who they are dealing with and why they should do business with us. The branding is simple and exactly how Sarah likes it. Sarah isn’t finished tweaking it, and I hope Babs is sitting at home sipping a chilled glass of cider and deleting Sarah’s never ending stream of emails and continues steering us straight.
She is a huge huge inspiration to Sarah who idolises Babs like a sister (but she refuses to watch Strictly come Dancing just cos Babs does, phew) and has had a tremendous positive impact on our business.
Thank you Babs, your work is amazing. If you are on twitter, go and follow her, join in the conversation and get to know a very talented, gentle person with the patience of a saint.